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Showing posts from April, 2018

How Augmented Reality is going to change the future of marketing?

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Augmented Reality is recognized as an innovative and creative way of connecting with customers and the General audience. Advertising companies are expected to tap into the possibilities of Augmented Reality to improve the way they communicate to clients. For instance, AR allows the creation of a three-dimensional thinking where users not only see ads ahead of them, but around them – their peripheral vision. Due to higher resolution, AR also allows for detailed ads.Imagine delivering a marketing strategy in real time. Customers and clients get to experience your product or service as it is meant to be used. It has endless possibilities to showcase your product or service in way where the users will have real time interactions and they can decisions on the spot. Think how it is going to change the current scenario of dead advertisement with just impressions to higher rate of conversions. Interactive 3D models, audio, video, and augmented text can works well to capture the atten...

UniteAR- An Augmented Reality Application

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Ten thousand years ago, when man started exploring, communication became trivial. Humans then explored various methods to convey news over long distance. From smoke signals to written messages humans went through a lot before they could achieve the aforementioned task properly. During the reign of Mughals, pigeons where used extensively to exchange messages as told by history. Fast forward a couple of centuries, Antonio Meucci invented telephone, but Alexander Grahambel got all the rights for it and went down in history as the father of telephone. In the late 20th century, things started getting portable and mobile devices came into existence. If you ever want to see the evolution of tech watch the TV show, FRIENDS(s2e8) and a lot of us would wonder “..how can Chandler even say that?”, the specs that he says after buying laptop is eye popping for us new age computer enthusiasts. Moores law has ended and the tycoons of computing industry have entered new methods to process data, l...

Augmented Realty, opening new doors!

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“ Augmented reality will take some time to get right, but I do think that it's profound.” - Tim Cook Industrial Revolution is the cradle of all innovations. With the invention of steam powered machines, inventors and innovators have changed the way we view life. According to Kardashev scale, homo sapiens are on the verge of being a type one civilization, which means in the near future people should have access to all the energy that our blue dot can produce. One of the fields that will change drastically is going to be COMPUTING. Computing is the fastest growing field as if now. Moore’s law ended and we are delving into quantum computing, which in a way uses physical reality as a computational resource. Aside from quantum computing there is another tech that is slowly crawling out of the hole into the light - Spatial Computing. Augmented reality is the baby step towards spatial computing. Like how, Analytical Engine bought forward the the idea of computers, AR has sown th...

Why is E-Mail Marketing an important part of Digital marketing?

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Basically, email marketing is one of the segments of internet marketing; also it is an important part of digital marketing . We can simply define the email marketing as, use of email, for developing relationships between customers and to marketing product or service. The successes of digital marketing are all about targeting proper audience for a specific business or services and build a strong bridge between these clients. For that, we need a platform to communicate with the audience to transfer the relevant features of the service or product. There are many social media like Facebook, Twitter or LinkedIn for connecting the customers with the business, but e-mail marketing slightly different from these platforms. It allows sending a commercial message to a group of customers using e-mail, which helps you to maintain a direct connection with your customer. E-mail marketing is the process of sending the business advertisement; solicit donations or sales and so on. This may help to...
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Now a days, single page websites are extremely popular. There are many ways to promote this kind of websites. Most people perform web search from their smartphones. If we compare the number of smartphone users as with the previous year, we can observe a rise in the user count. The loading speed for a single page website is low, when compared to the multipage-d counterpart. This is one of the advantages of the aforementioned. Most people do not have the patience for a website to load, so there is a likely chance that they might skip it. Search Engine Optimization (SEO) is one of the best strategies in digital marketing for promoting the single page websites, but there are lots of limitations for SEO-ing a single page site. We can select other methodologies like social media marketing, Google ads and so on and so forth for its promotion. Digital marketing is the best method to obtain a position in online space. If you are looking for top-notch services in digital marketing then I...

Digital marketing Tips to improve your Brand | Digital marketing companies in Trivandrum

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It’s time to think how your Digital marketing strategy will help improve your brand. For a business to succeed in today’s world, have a strong brand name within the society. Therefore, while setting a digital marketing plan for your business, it must incorporate the key elements which will help improve your brand. We all look for brands, ask this question to yourself, would you go for a Hansaplast or plastic bandage? This is one of the major reasons why people want to create brands. The key elements are mentioned below: Referral Programs: If you run a campaign that is built around this then, users would gladly spread your name around. Word-of-mouth is the best form of brand awareness as the people who consume the product generate them. Drop box is the God example for this one. They give you 500MB, for every person you invite, till 16GB. Back when Drop box started out they employed the same technique to create their brand awareness, thus saving thousands of dollars in the pr...

Increase online sales by Digital Marketing.

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Digital marketing is the best strategy to increase your online sales. In this busy world, no one has the time to spend with shopping for small gadgets. Most of the people depend upon online websites for this purpose and this is the main reason for the increase in online sales. Now it is the most competition among sales sector. There are so many methods for the online sales marketing, but it’s not about getting a space on the internet, it all about obtains the best position on search engine. In this modern era, Digital marketing is the ideal choice to increase the online sale. There is a huge number of digital marketing companies in all-around the world and they all have their own strategies for digital marketing. In the case of online sales, before starting the digital marketing you make sure that your website is optimized to generalize the sales. The chance for the increase in the traffic to your website is high as part of the digital marketing, so make sure that your site is read...

Digital marketing; Tips for competitor Analysis

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Digital marketing is all about competition. The success of digital marketing depends on your ability to dominate your competitor and reach the top position in online space. In order to take control of your industry, there are a number of things you have to set before starting the digital marketing. Competitor research is one of the major areas of digital marketing. It will help you take an alternative method for promoting your business or product which is not chosen by any other companies. Online contender looks into is one of the numerous assignments that will enable the organizations to adjust their digital marketing methodologies. Regardless of whether you are going to venture out making your digital marketing, or you've been up and running and quite recently beginning to break down your opposition's online nearness, these hints will enable you to get strong knowledge into what are the things that your competitor doing to improve their position in search engine. 1) ...

Instagram ; latest trend in Digital marketing

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Digital marketing is one of the best strategies to promote your business. That’s the main reason for the expansion of digital marketing companies in Trivandrum as well as in Kerala. In this modern era, most of the humans encircled with the advanced technology. Technologies change every aspect of human’s life. The most influenced area is in the case of communication sector. Now the communication sector is not a channel for transfer the information, it’s a media to express the feelings, ideas, and so on. The main reason is the influence of different types of Social Media, among this Instagram is the latest trend. Instagram is a platform which helps to share the pictures and videos to the society. I Boson innovations is one of the best digital marketing companies in Trivandrum as well as in Kerala. Pictures can do wonders in the life of regular man, a photo is sufficient rather than thousand words. It is preferable posting a photograph over composing or talking many words to unc...

IMPORTANT ASPECTS OF DIGITAL MARKETING | DIGITAL MARKETING COMPANIES IN KERALA

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With the expansion of digital age, every one taking advantage of finding new methods to reach maximum customers. Digital marketing is an ideal path for advertising your business. Digital marketing incorporates numerous choices to achieve the clients on the web. The review says that there is a colossal ascent in the number of digital marketing companies in Kerala. This is mainly because of the results which got from the digital marketing methods . In Kerala as well as there is an expansion on account of Digital marketing organizations everywhere throughout the world. The accompanying focuses are helping you to center around the essential regions of digital marketing. Content Content marketing is the foundation for digital marketing. It is continually helping the clients to find out about your item. This will expand the offers of the item, on account of an item as well as help to give the great outcome in the web index to your business. There are numerous reasons which increment th...

Best ways for marketing with AR/VR | AR companies in Kerala

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AR / VR are the most advanced technology for attracting the customers to your business. The first thing is you have to prepare a plan which helps you to give more impact on results. Before the launching augmented reality or virtual reality product you have to know what your brands need to achieve. The first thing you have is the extraordinary creative imagination. Your creative energy needn't bother with the farthest point, however, require a guide. Following are the best tips for branding your business with AR/ VR. 1) Understand your customer. The highest competition in a business is attracting the customers. On the off chance that you prevail with regards to understanding the best possible needs of your client, at that point, you can essentially win this level. So, the primary thing is to know your client well. Before you designing enchanting experience you have to know well about what your clients need to feel and learn. 2) Try to create a story. The best way to ...

Digital marketing tips for E-commerce

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Digital marketing term simply means promotional activities through the digital media. Nowadays it has got more important in the field of promotion section. It is mainly because of the influence of social media and advent of IOT (internet of technology). Digital marketing widely been used in online advertising, product branding and for getting top position in a search engine. There are different methods of digital marketing for E-commerce. The following are the essential digital marketing tips for e-commerce. Don’t spend too much money on Facebook. The best way to get more reach for your e-commerce platform is social media marketing . Facebook is one of the most influenced social media. So you can use it in a good manner for promoting your product as well as your websites. But try to promote your page without paid promotion. That means don’t spend too much money for increasing the likes of your page or post. There are so many tips to increase the page like without p...

DIGITAL MARKETING COMPANIES IN TRIVANDRUM, KERALA: OFFERED SERVICES

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Digital marketing companies in Trivandrum , Kerala offered numerous administrations for their clients. If you are looking for digital marketing companies in Trivandrum or digital marketing companies in Kerala, ibosoninnov.com is a perfect alternative for that. Trivandrum is a standout amongst the most exceptional regions in Kerala; subsequently, you can discover the answer for any specialized needs. Digital marketing is the ideal approach to advance your business or product. In this advanced time, there is no hard to get the web. So the best choice to advance your business or item around the world is the web. So digital marketing is a critical component of a plan of action. Following are the best services offered by the digital marketing companies in Trivandrum, as well as the digital marketing companies in Kerala. Digital marketing companies in Trivandrum : Services offered 1) SEO services. Search engine optimization is the important element of digital marketing. It is the...